AI Insights · Timothy · April 2022
Top 5 Season Pass Games Performance in Italy - Q1 2022
In Q1 2022, the top 5 season pass games in Italy saw varied trends in weekly downloads, revenue, and active users, with some apps experiencing significant growth.
In the first quarter of 2022, the top 5 season pass games in Italy exhibited diverse performance metrics in terms of weekly downloads, revenue, and active users. Here’s a detailed look at how each of these popular apps fared:
Candy Crush Saga from King saw a consistent rise in weekly revenue, starting at around $210K in late December 2021 and peaking at approximately $328K in the week of February 21. Weekly downloads showed a downward trend, dropping from 32.4K in late December to around 14.6K by March 21. Meanwhile, weekly active users fluctuated slightly, peaking at 424K in late February before settling at 384K by the end of March.
Homescapes by Playrix experienced a varied revenue trend, with a high of $216K in late January and a low of $157K by the end of March. Downloads peaked at 33.5K in late January but gradually decreased to around 24.9K by the end of the quarter. Active users showed a significant spike in late January, reaching over 813K, before stabilizing at around 368K by the end of March.
Brawl Stars from Supercell had a notable surge in weekly revenue, peaking at approximately $265K in late January. Downloads remained relatively stable, starting at 38.8K in late December and ending at 26.2K by the end of March. Active users maintained a high volume, peaking at 1.64M in late January and remaining above 1.28M throughout the quarter.
Gardenscapes, another title from Playrix, saw its weekly revenue fluctuate, with a high of $191K in late February and a low of $152K in early February. Downloads experienced a peak of 13.1K in early February and a low of 7.6K by late March. Active users were relatively stable, averaging around 270K throughout the quarter, with a slight dip to 224K by the end of March.
Empires & Puzzles: Match 3 RPG by Small Giant Games showed a consistent increase in weekly revenue, reaching a peak of approximately $190K in mid-March. Downloads fluctuated, peaking at 3.9K in early March and dropping to 2.4K by late March. Active users remained steady, averaging around 52K throughout the quarter.
These insights are based on data from Sensor Tower, and more detailed analytics can be found on their platform.
